Libraries in the South East were encouraged to use and promote sport and activity information through a project funded jointly by Sport England South East and MLA South East.
Working in partnership the project aimed to help people build sport and physical activity into their daily lives through the Everyday Sport campaign and Active Places website.
Two project officers were appointed to lead the initiative, which focused on promoting these two resources through public libraries. The South East pilot areas were Hampshire and Brighton & Hove, with training material made available to other authorities in the South East Region.
Libraries are often the first point of call for those wishing to find out about local activities and fitness centres. The Public Library Impact Measures state that libraries should be “promoting healthier communities and narrowing health inequalities”. Sport England's "Gameplan 2002" says that the “biggest challenge is to get 70% of us reasonably active by 2020”.
Access the evaluation of the project, case studies and the toolkit of healthy living ideas that you can try in your organisation.